Our brand partnerships

We are committed to working with the best of British brands. Our thoughtfully selected partners and sponsorships demonstrate shared British values from around the world and are designed to enhance every step of our customer journey.

Paramount+

We’ve teamed up with Paramount+, the new streaming service which brings together blockbuster movies, new originals and a huge variety of iconic drama, action, reality, comedy, documentaries, and kids shows, there’s something for everyone to enjoy.

Find out more about Paramount+

Whispering Angel

We have partnered with Whispering Angel to provide an exclusive Whispering Angel Bar in our London Heathrow Terminal 5B lounge. Across our London Heathrow and London Gatwick lounges, customers can now also enjoy a range of Chateau d’Esclans' finest rosé.

Find out more about Whispering Angel

American Express presents BST Festival

We’re excited to announce that we are an Official Partner for American Express presents BST Festival. The festival has an incredible line-up and takes place over the summer months of June and July.

Find out more about American Express presents BST

British Airways Trunki

We’ve teamed up with Trunki, a brand known for kids’ ride-on suitcases and travel accessories. They have created an adorable British Airways Trunki: Amelia the Aeroplane.

Find out more about Trunki

Aviation Gin

We’ve teamed up with Trunki, a brand known for kids’ ride-on suitcases and travel accessories. They have created an adorable British Airways Trunki: Amelia the Aeroplane.

Find out more about Aviation Gin

Emma Radacanu

Tennis superstar Emma Raducanu joins British Airways as Global Brand Ambassador as she embarks on the next stage of her worldwide tennis career.

Find out more about Emma Raducanu

England Rugby

We're proud to be the official airline partner to England Rugby, men's team, women's Red Roses team and the 7's male and female teams.

Find out more about England Rugby

Hattingley Valley

Together with Hattingley Valley we have created a signature and exclusive blend of sparkling wine for our customers in our First cabin and lounges in honour of our centenary year.

Find out more about Hattingley Valley

Dettol

We’re teaming up with RB, the makers of Dettol, to help keep you safe throughout your journey, both on the ground and in the air.

Find out more about Dettol

Union Coffee

Union Hand-Roasted Coffee are celebrating 20 years of sustainable coffee in 2021. Together we have developed an exclusive speciality coffee for our business (Club World) and First cabins and our UK lounges.

The White Company

We've teamed up with The White Company to bring luxurious new bedding and amenity kits to our Club world cabin.

Flying Start and Comic Relief

Our global charity partnership Flying Start helps disadvantaged young people reach their full potential. It’s raised millions of pounds thanks to our amazing customers and colleagues.

Find out more about Flying Start

KidZania

We've teamed up with KidZania to encourage children from all walks of life to become aviation’s next generation.

Find out more about Kidzania

Bremont

As part of our centenary plans, the partnership with Bremont led to the creation of a special limited edition wristwatch incorporating parts originating from Concorde.

Find out more about Bremont

BrewDog

We've created a deliciously refreshing IPA which is available in all cabins and selected lounges – the perfect tipple to accompany your flight.

Find out more about Brewdog

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