ME London - London

This cool, fashionable hotel is all about ‘ME’. Its modern take on personalised service, high-tech gadgetry and party music creates its unquestionable individuality.

ME by Meliá is a forward-thinking Spanish brand with a European flare that resonates throughout. Design-led and fashionista conscious – the stark contrast of charcoal-black marble and white leather instantly gives a luxurious, yet cutting-edge vibe. Stars and jellyfish steal the show – soaring 80ft upwards across a hollow pyramid. While the ‘Aura Manager’ keeps tight control of the music, service and ambience, so you can experience the detail so carefully constructed.

The guest rooms are crammed with the latest technology – the Media Hub HD station is fully-equipped with an interactive TV and iPad and the AUDICA surround sound system fills every space. Electronic panels control temperature and lighting – all you have to do is press ‘Sexy’ and choose from pink, violet, red, blue or green to match your mood, and the ‘ME’ aura of watermelon and cucumber doesn’t go unnoticed. Nespresso machines come as standard and minibars have been thoughtfully filled for both the mind and body. Then there’s the bathroom – surprisingly spacious and cleverly separated by a sliding door, so you can determine the amount of privacy you'd prefer. As you would expect there is a much loved rain shower and a deliberately placed catwalk mirror.

The roof-terrace bar, Radio, is quite simply sensational. It is vast in comparison to many similar spaces in London, featuring low-lying chairs and daybeds to take in the commanding views – stretching as far as the eye can see along the Thames from Tower Hill to Battersea Power Station. The Marconi Lounge is equally as atmospheric and plays homage to the great telecommunications innovator of the same name. STK Steakhouse and grill is celebrated for offering exceptional dining. ZELA is known for its unique fusion of Japanese and Mediterranean cuisine with occasional live performances. 

ME London certainly lives up to its central location – at the heart of London’s diverse art and culture district. Set on the Strand, overlooking Somerset House, you are never far from the West End's endless list of shopping and nightlife opportunities.