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BA Silent Picturehouse event on 22 July 2013.

We support a number of sporting, cultural and charitable activities around the world. Any British Airways sponsorship activity must complement our current business and marketing objectives.

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Sponsorship criteria

Information about the criteria used by British Airways to evaluate sponsorship and event proposals.

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Submitting a proposal

Learn about the activities we will sponsor and how to submit your proposal.

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Spool and film.

Product placement and film sponsorship

Information about product placement and film sponsorship.

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Screen and magazine covers.

Advertising opportunities

Information about advertising with us including contact details.

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Charity and community relations

Find out more about our charity partnerships.

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Our sponsorship and events activity

Current sponsorship

i360 in Brighton and BA logo.

British Airways is delighted to be the Official Naming Rights Partner of the World’s tallest moving observation tower: British Airways i360.

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KidZania London red and yellow logo with flag.

Official airline partner of KidZania London. KidZania London is an indoor city built just for kids, offering 4-14 year olds exciting real life activities. British Airways customers receive 15% discount on KidZania tickets by entering the code BRITISHAIRWAYS15 at checkout.

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Previous sponsorship

Rooftop Film Club.

Movie-lovers were able to watch films under the stars at the Rooftop Film Club, sponsored by British Airways.

BAFTA logo.

Our partnership with BAFTA has helped British talent to take off.

Silent Picture House, in association with British Airways and BAFTA.

Film-lovers were invited to travel the world from their seat at Silent Picturehouse, our unique 5-screen cinematic experience.

Disney planes film made in association with British Airways.

We teamed up with Disney UK to promote the launch of animated film 'Planes'. This film was exclusively shown onboard British Airways flights one month before other airlines.

Taste of London, in partnership with British Airways.

Regent’s Park was the backdrop for this culinary festival, which hosted forty of London’s top restaurants along with boutiques and wine producers.

London 2012 logo.

Official airline partner of the London 2012 Olympic and Paralympic Games.