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Emma Raducanu standing in front of a British Airways aircraft.


Emma Raducanu joins British Airways as a Global Brand Ambassador

We're proud to announce Emma Raducanu as the newest British Airways Global Ambassador.

In September 2021, age 18, Emma has become the first British woman to win the US Open women's singles since 1977, catapulting Emma to currently be ranked British number 1 and world number 19.

Emma Raducanu sitting in seat on aircraft.

British Airways has a long-standing history of supporting national sporting events and teams and we will be Emma’s first British brand partner.

Emma and her team were proudly carried back to Britain with British Airways, and we will continue to support her as we fly her around the world for training and tournaments, including 2022’s French and US Open, and the Master’s events in Rome and California.

As well as tennis, Emma shares our passion for aviation, and is particularly encouraging of women joining the industry.