• Identifying the country from which you are accessing the relevant website or application which will enable us to provide more relevant content and use an appropriate language.
• If we have your permission we may use the functionality on your device (such as Bluetooth, Wi-Fi and GPS) to determine your location to assist with flight connections, boarding our aircraft as well as provide a personalised service (you can access or change this option by amending the location settings on your device).
• To deliver online advertising such as banner adverts by matching device ID’s.