We may send you information about our products and services by email or text message.
We may tailor the content of our websites, applications, emails and other communications to ensure they are as relevant to you as possible – including previous destinations including offers and/or services relating to that or a similar destination.
Understand your flying preferences and provide information about offers, such as upgrades.
If you’ve searched for flights but not booked, we may remind you about our services via email or through online advertising e.g. Twitter, based on the flights you searched for previously.
We may combine/match customer relationship marketing data with a third party (e.g. Google) so both companies can understand behavioural activities such as knowing other sites visited.