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What if finding adventure again was in San Francisco?

San Francisco is one of the most beautiful cities on the west coast. Famed for its steep rolling hills, iconic bridges, unique architecture, and its wonderful location on the Pacific Coast Highway. Cosmopolitan and diverse, the stunning Bay Area just gets better with time.

From hippies to hipsters, gold rush to dot coms – San Francisco has had a colourful history. Art, culture and past glories intertwine – such as the vintage cable cars criss-crossing the city, or the counterculture roots of Haight-Ashbury – ‘Frisco’ is a city of constant change. San Francisco’s capacity to embrace social change and subcultures creates an intriguing place. The Victorian splendour of the ‘Painted Ladies’ of Alamo Square contest with the high-rise megaliths of the Financial District. Museums and galleries vie for your attention against sports and shopping. Add to this world-class restaurants, great bars and idyllic parks and you have the makings of a fantastic San Francisco holiday.

Discover San Francisco

Watch Callum abandon his British reserve as he explores alternative San Francisco.

Find out what's on in San Francisco

Check out awesome art and indulge at the Ghirardelli Chocolate Festival in September. Immerse yourself in music festival fun and Halloween party antics in October. Start to feel a little festive in November, as the city enjoys the Festival of Light and illuminates its Christmas trees.

September in san-francisco.


Immerse yourself in the glorious Sausalito Art Festival, enjoy live music, gourmet bites, plenty of drinks and spectacular artistic delights. Over Labor Day weekend, from 2 to 4 September, catch colourful collages, gaze at wondrous sculptures and soak up the artsy atmosphere. Make your way to Ghirardelli Square, for the Ghirardelli Chocolate Festival and indulge in a flavourful treat. Tantalise those taste buds on 9 and 10 September, sample wine and chocolate together and watch the almighty ice cream sundae contest. Check out the chocolate school too, all between 12pm and 5pm. Wander along to the seafront for the Pier 39 Fall Beer Pour on 22 September. Taste plenty of beers, snack on light bites and listen to live music. With other entertainment between 4pm and 8pm as well, enjoy the quirks of this renowned pier.

San Francisco areas

There's a lot to discover in San Francisco. Find the best place for you.

Union Square
Union Square

The cosmopolitan and chic Union Square is a haven for shopaholics, with its abundant shopping opportunities. They range from well-known department stores, like Macy’s, to exclusive designer boutiques and lesser celebrated emporiums. Union Square is a one-block plaza boasting a 97-foot Corinthian column, with flower stands, palm trees and a great atmosphere. You will also find some great food options, from high-end restaurants to food stands selling hot dogs and pizza – it caters for everyone looking for a bite to eat after shopping.

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