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Holidays to Italy

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Italy exhibits culture and history from top to toe – and she’s a rare natural beauty, too. The country’s empurpled Tuscan hills, fascinating ancient cities, glistening Italian lakes and spellbinding coastlines have enticed visitors for centuries, continuing to do so today.

Those seeking peace and relaxation should head to the verdant region of Umbria – a picture of rolling hillsides, vineyard estates and traditional Medieval towns. Otherwise, you can soak up the sun on a secluded beach in Sardinia, or discover the legendary allure of the Amalfi Coast, where the turquoise waters of the Mediterranean Sea fringe vertical clifftop villages with fragrant lemon groves. Pristine beach coves meet whitewashed hill towns in southern Puglia, one of Italy’s most forgotten destinations, while the island of Sicily continues to seduce travellers with its dramatic landscapes and abundant cultural treasures. Simply book flights to Italy to discover it all.

Echoes from the past are everywhere in Italy. Don’t miss the Colosseum in Rome, the Renaissance masterpieces of Florence and Venice’s intricate network of romantic canals – or follow Leonardo da Vinci to Milan, Italy’s metropolitan hub of fashion and design. Italian cities can become flooded by descending tourists keen to see it all – but you can easily head out of the city to breathe in the fresh air around the Italian Lakes. And whilst everyone wants to photograph one very famous leaning tower, there are plenty of quieter hinterlands to explore, too, whether you aim to ski in the Alps or sip Chianti on a Tuscan terrace.

The Trevi Fountain in Rome is one of the oldest water sources in the world

Etan Smallman for British Airways

Choose your ideal Italian holiday

Italy’s beaches come in some fantastic settings, from the sun-ripened shores of Sicily to lovely Puglia, on Italy’s sandy heel. The beachside town of Viareggio in Tuscany has some lovely fish restaurants, Belle Epoque villas, and the Grand Hotel Principe di Piemonte – a five-star hotel where your party can choose between a mix of classically decorated and modern rooms. Convene at the pool terrace to compare notes on both.

Italy’s art is priceless, but holidays there don’t have to be. Pick one of our great value hotels – and save money when you book a package holiday. Head to Rome, where the popular Dei Mellini offers well-priced rooms – plus a complimentary breakfast which will fill you up before a tour of the sights. The Pantheon, the Trevi Fountain and the park at Villa Borghese are all free to visit.

A Riva parked on the shore of Lake Como, seats for Verona’s opera season in hand, tickets to Milan’s fashion week: there are many ways to enjoy Italy’s luxury side. Why not start in Venice? The canal city is filled to the gills with luxury waterside hotels. Stay at Belmond Hotel Cipriani on Giudecca island and enjoy its Olympic swimming pool, and the unique, romantic views over the lagoon.

Treat your bambinos to a warm welcome in Italy. They’ll love the food (pasta and pizza for days!) and the history (gladiators and battles!), plus there are plenty of family-friendly hotels. Older children better be on their best behaviour at the immaculate five-star Villa Cora in Florence, but there’s plenty of space in the rooms for the family, and staff make everyone feel welcome.

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Discover more of Italy

Channel Italian glamour‘La Dolce Vita’-styleat the Trevi Fountain

Etan Smallman,  for British Airways

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