With one eye on the future but with treasures from the past at every turn, Britain is an ancient land with a restless spirit. It’s a place where glittering skyscrapers stand side by side with centuries–old cathedrals and where you’ll find luxury hotels inside medieval castles. It’s a place to discover slowly over tea in the country or quickly with a coffee in our non–stop towns and cities. It’s a place to discover right now.
British Airways flies from, Beijing and Shanghai, with a choice of 12 flights a week, directly to London Heathrow Airport.
Arriving at Heathrow you can travel into central London in just twenty minutes on the Heathrow Express train, or you may prefer a more sedate journey by taxi or the famous London Underground, commonly known as the “Tube”. You can then begin your experience of all that London has to offer. From shopping in the most luxurious and fashionable stores to visiting the most famous sites you always will find something exciting to do in London.
Discover more on Scotland, England, London and Wales today at visitbritain.cn.
The best of Britain
Discover a wealth of experiences
Culture
Culture
Cultures and influences from all over the world, music festivals one day, opera the next, and traditional cream teas served alongside authentic Asian curries. Britain is a kaleidoscopic cultural feast. And this creative energy spreads way beyond London.
You’ll discover some of the world’s finest free–to–enter museums. You’ll see where legends like Robin Hood were born and you’ll walk the streets that inspired Charles Dickens. You’ll experience the magic of West End theatre and you’ll be spoilt for choice at the world’s biggest arts festival in Edinburgh. And you’ll soon find that, whatever you want from your holiday, you’ll find it here in Britain.
Heritage
Heritage
You’ll soon find that wherever you go in Britain you’ll see glimpses of our history – in the ancient buildings, towering cathedrals and magnificent monuments that fill Shakespeare’s ‘sceptred isle’.
Marvel at the enigmatic Stonehenge, follow in the footsteps of bygone Kings and Queens, discover The Bard’s birthplace at Stratford–upon–Avon, experience living history as you climb the battlements of Conwy Castle or hear the booming one o’clock gun at Edinburgh Castle. Bursting with pomp, pageantry and tradition, Britain’s heritage is a treasure trove of inspiration.
Shopping
Shopping
Shopping in Britain is not just a pastime, it’s an obsession. And our iconic stores aren’t just places to shop; they’re destinations in their own right. Experience real luxury at Harrods, the world’s most lavish department store, get lost in the world’s largest shoe department at Selfridges or indulge your senses at Liberty, where classic fabrics meet the freshest designs.
In Britain, high street stores vie with one–off boutiques and big names like Harvey Nichols and Westfield to sell the most up–to–date brands and styles. And from Birmingham’s Bullring Centre to Manchester’s cool Northern Quarter and Cardiff’s Victorian Arcades, we have fashion and shopping that suits every taste and budget.
