Mother’s Day is celebrated the world over, and this year British Airways will be flying in a special selection of Mother’s Day cards made with love from the Sreepuer village in Bangladesh.
The beautifully handcrafted cards have a deeper meaning than the words on the cover – as all profits are returned to Sreepur Village, a home for destitute women and children in rural Bangladesh.
Rob Jenkinson, who distributes Sreepur cards in the UK, said: “This Mother’s Day you can make two Mum’s happy as well as making a world of difference to the women of Sreepur. They do an incredible job to create these cards all year round, while bringing up their families below the poverty line. Every single penny makes a difference and goes straight back to the project.”
British Airways has supported the Sreepur project since it was established, helping with vital distribution flying a range of greetings cards into the UK, as well as retailing them internally in their Head Office.
The cards are made from jute, also known as Hessian, which grows in abundance in the area around Sreepur, helped by the ideal wet and warm conditions of the monsoon area. The cards are decorated with a combination of wheat straw and paper, with the finished product made from locally sourced natural products to a high standard.
Mary Barry, British Airways community relations manager said: “We’re so proud to be part of this project. I have seen first hand how the village has been transformed, thanks to the generosity of all the people who buy these cards and I would like to thank them for their contribution.”
There’s still time to buy a card before Mother’s Day on Sunday 18 March, please visit – www.sreepurcards.org